Soap & Glory
Soap and Glory introduced their iconic lip gloss, "Sexy Mother Pucker Pillow Plump XXL," and in line with their playful and witty brand persona, they sought to craft a social video tailored to their audience. Embracing the brand's spirited nature, we embarked on an enjoyable creative journey. Our approach involved showcasing the product through clever typography and graphic treatment, bringing the brand's vibrant voice to life in the execution of the video.
My Role: Creative Director
