No7 needed to revamp their website. I led the creative team for the visual design for this website. Once we worked on the look and feel of the site, I also led the photoshoot of 700+ assets for the site. The assets included product shots, lifestyle images, texture shots and model photography.
No7
No7 UK, a renowned skincare brand with a dedicated customer base spanning generations, approached us intending to establish a brand identity, develop a website, and redefine its communication strategy for the United States market. Our first step involved crafting a brand identity that thoughtfully considered the personas and target audiences in the United States. Once the brand identity was established, we collaborated with No7's UX team to design their website, accessible at https://www.no7beauty.com/.
Throughout 2019 to 2021, our collaboration extended to creating content not only for No7's website but also for prominent retail platforms such as ULTA, Target, and Walmart. Additionally, we curated content for social channels including Instagram, Facebook, and Pinterest, ensuring a comprehensive and cohesive brand presence across various touchpoints.
My Role: Creative Director